
Why Your Glow Fades Faster In The Summer
Last Updated: May 12, 2026You get that perfect glow for the summer: Smooth, even, radiant, and perfect with your swimsuit – and then suddenly… it starts to fade faster than you expected!
If you’ve ever wondered why your results don’t seem to last as long during summer, you’re not imagining it. Seasonal factors play a huge role in how your skin holds onto color, hydration, and overall tone.
We’re going to break down what’s really happening and what you can do to maintain your glow longer!
1. Heat Speeds Everything Up (Including Fading)
Warmer temperatures naturally increase circulation and skin cell turnover. While that might sound like a good thing, it actually means your skin sheds more quickly, taking your glow with it!
On top of that, heat often leads to sweating, which can dehydrate the skin and make results appear uneven or dull faster.
What helps:
Keeping skin consistently hydrated is key. When skin is moisturized, it holds onto results longer and fades more evenly.
AND GUESS WHAT!.…OBB offers a hydrating service called the Quench Spray that has 100 anti-aging oxidants, and super hydrating, all natural ingredients that give your skin the boost of a lifetime.
2. Pools + Water Exposure Strip the Skin
Between swimming, hot tubs, and frequent showers, your skin is exposed to more water than usual in summer.
Chlorine and prolonged water exposure can dry out the skin and accelerate fading. Even natural bodies of water can disrupt your skin barrier if you’re not replenishing moisture afterward.
What helps:
Rinsing off after swimming and using hydration-focused products helps restore balance and protect your results.
AND GUESS WHAT!.…OBB offers a variety of hydrating products that not only keep your skin moisturized, but they are specifically designed to help make your tan longer lasting!
3. Sun Exposure Isn’t Always Your Friend
It’s easy to assume more sun = longer-lasting glow. In reality, overexposure can dry out the skin, cause peeling, and lead to uneven fading.
Sunburn, in particular, is one of the fastest ways to lose results entirely, since peeling skin takes your color off with it.
What helps:
Protecting your skin from overexposure keeps it healthy and helps maintain a more even, longer-lasting look.
Just come in for your all natural spray tan with us! Why burn, when you can glow in a safe and healthy way!





